Author: João Landeiro
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Problems I’m always working to solve
How to market a method How to turn implicit Expertise into explicit Expertise How to quickly learn about your customers How to differentiate on services What’s the ideal first-engagement to sell to a client How to create quality content in a sustainable way
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Problem-based work identity
Very curious people often accumulate a varied set of skills. Everyone does, but they do so even more. We like learning, we like how learning one thing clears the way to learn the next thing. It’s a self-reinforcing loop that feeds on our endless desire for more. And many of us really enjoy thinking of…
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4 Approaches to Consulting
At first sight, consulting work can appear to be vague, undecided and to some even a little bit bullshit. That’s unfortunate and at the same time understandable, given how broad the field can be and how modern life gives us so many stories of out-of-touch consulting that fails to deliver results. Part of the problem,…
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How to test a Workshop
Workshop sessions are by definition, interactive. Much more so than a regular presentation where you share information with your audience. And if the secret to success when presenting is preparation, it its doubly so with workshops. This is why testing a workshop is paramount. It doesn’t have to be too difficult though. What to test…
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Collaboration Primitives
On the surface, workshop sessions can seem mainly about dynamic exercises and even colorful post-its. This is an illusion. It is all much simpler than that. Let’s look back at our definition of a workshop: A workshop is a collaborative guided experience that mixes the expert’s knowledge with the client’s context, to create a tangible…
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What is a Visual Framework
You might be familiar with the idea of a Marketing Funnel, Business Model Canvas or the Ishikawa Diagram. These are all different concepts, from diverse domains, made more popular by the fact that they have a recognizable and consistent visual representation. They are, you’ve guessed it, visual frameworks. In the modern lingo visual frameworks are…
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What is a Workshop
You’ve landed here, perhaps following a trail of links and tips I’ve left around “The Internet” and you want to know more about this Workshop stuff. This post will be a quick introduction to the topic. You’ll quickly see that Workshops are a very useful tool to have on your expert’s toolbox. The simplest definition…
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Now is not Forever
There’s a spark of mania behind every creative person. A certain irrational bet we make that whatever we create can be new and unique, never before seen or heard. This is nothing short of our connection to the infinite and divine and naturally makes us feel unique. Like a child that marvels at her creation…
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Innovation in Crisis Response. Really?
As an Industrial Design student, I had a major lesson 10 years ago. That same lesson was repeated earlier this year. At the start of 2010 I was due to start wrapping up my studies at TU Delft.Like what happens at many Design schools, the final year of my grad studies mandated that I develop…
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Personal Notes from Covid-19
This is not a “Covid-19 guide” or a bunch of advice from a stranger on the Internet. There are enough of those and I wouldn’t trust most of them. These are the simple yet profound (for me) lessons I’ve gotten from this all. I share them publicly because A) I think they are pretty decent…