João Landeiro

new product development for consulting companies

I spent the major part of the last 4 years working as a Product Manager at Fintechs. Went through M&As, funding rounds and layoffs. Seen rebranding efforts, offsite meetings and product launches.

Then I quit.

My first serious product as a solo innovation consultant is a Product Management Card Game.

It reflects the daily lifes of Product Managers, wrangling chaos, delivering impact, reducing risk and dealing with the entire organization. Play testers said it was “funny ’cause it’s true”.

I write about the whole process of creating the game on a substack.

Follow it here: